Marketing activities held by Publisher Spotlight:
Publicity
- Pitch reviews in publishing and library trades (e.g., Publishers Weekly, SLJ, Booklist, Kirkus, Shelf Awareness, Horn Book)
- Mail to long and short lead media contacts
- Pitch reviews and interviews to appropriate blogs and websites
- Marketing and promotion
- Send checklist for online journals, influencers, bloggers, review centers
Digital
- Social media content, where appropriate: Twitter, Instagram, Facebook, Pinterest, TikTok
- Include in themed Pinterest boards
- School and library marketing
Conferences
- TLA, NSTA, ALA (and other shows, as appropriate)
- Presentations to library selector groups in Chicago, New York, Boston, Washington D.C.
Planned ETA Jackson for the next reprint of 1000 copies: March 6, 2023 (Printed in China)
Learn how to classify various plants from big-sized illustrations!
This planet of ours is teeming with vast numbers of plants, from small flowers to giant trees. And there are fungi and lichens too. With this encyclopedia, you will get to know a few hundred of the best known and most interesting plants from all over the world. What’s more, this book will show you groups in which plants, fungi, and lichens can be classified. It will introduce you to mysterious lichens, edible and inedible mushrooms (as well as poisonous ones), and flowering and non-flowering plants. You will also learn about trees, bushes, and herbs from all corners of the globe.
With its magnificent full-color illustrations and simple explanations, this book is not only useful; it is an essential learning companion for young readers.
