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The competition in business in the age of networks is extremely fierce: someone can go bankrupt overnight, and someone can become rich. But at the same time, the Internet offers new, unprecedented opportunities. The moment when a company offers a unique product in a clearly defined market through a reliable sales channel is the perfect time to embark on a blitz scaling strategy that will ensure hypergrowth. This is how startups turn into scalers - large-scale corporations that change the world, touching millions or even billions of lives.

Rad Hoffman, an American entrepreneur, venture capitalist, and co-founder of LinkedIn, uses the example of famous corporations from the IT sector and other fields - both startups and established companies - to explain in detail when and how to resort to blitz scaling. And he insists that even a few months of hesitation can be decisive in determining which company is leading and which is catching up. Companies that successfully implement blitz scaling set the pace of progress in their industry. The book is addressed to all those who want to lead these changes - for their own benefit and the interests of the whole society.