A complete guide to all aspects of writing, publishing, and marketing books and materials for the academic and professional markets.

Creating a book for the academic or professional market is a major undertaking—one that is likely to require an investment of hundreds of hours. This book offers a complete guide to the process, from weighing the costs and benefits of becoming an author, through negotiating a contract, to marketing the final book.

The information, which is presented from an author's perspective, includes: selecting the most appropriate publisher(s) to which to submit a proposal, factors to consider when drafting a proposal, contract negotiation, joint collaboration agreements, time management and other writing tips, academically respectable ways to facilitate marketing, and working with the IRS.