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Books
Business, money, economics
Marketing. Advertising
Advertising
Advertising
Book
Advertising Strategy: A Communication Theory Approach
John Rossiter,
Larry Percy
Product code:
20037862
Books
Business, money, economics
Marketing. Advertising
Advertising
Advertising
Book
Advertising Strategy: A Communication Theory Approach
John Rossiter,
Larry Percy
Product code:
20037862
Format
To the waiting list
Book language
Publisher
Year of publication
Category
Advertising
Details
Author
John Rossiter
,
Larry Percy
Publisher
Bloomsbury
Number of pages
301
Published
1980
Language
English
Illustrations
Not illustrated
Book type
Printed
Binding
Hardcover
ISBN
9780275916923
Code
20037862
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